Brand Activation for FanDuel by Pinpoint at Jacksonville Jaguars Stadium

Brand Activation for FanDuel by Pinpoint at Jacksonville Jaguars Stadium

The FanDuel in-stadium footprint accommodates over 3,000 fans during each Jaguars home game and features three brand-centric areas designed to engage the FanDuel target consumer—The Reward Zone, The VIP Club, and The Mayor’s Cabana.

Key highlights from this custom build-out include:
• 60’ x 15’ x 17’ truss structure and stage
• Imprinted artificial turf
• Vinyl-wrapped kiosks
• Flat screen TV’s
• Branded canopy, furniture, and much more

The FanDuel brand activation has been a remarkable success. FanDuelVille is now a marquee destination for fans and provides prime visibility both in the stadium and on TV during nationally televised games.